For Roofing Company Owners & GMs
Turn every door your team knocks into a signed roof.
Train your reps to close more jobs on the exact leads they're already knocking on.
Founding price ends Nov 15
11 years inside ABC Supply, working with roofing sales teams · Built for roofing — not generic sales training
For Roofing Company Owners & GMs
Turn every door your team knocks into a signed roof.
The door-to-door sales system built by an 11-year roofing industry veteran — train your reps to close more jobs on the exact leads they're already knocking on. No new spend required.
Founding price ends Nov 15
11 years inside ABC Supply, working with roofing sales teams · Built for roofing — not generic sales training
A Note From Gracie
"After 11 years at ABC Supply, I've heard the same thing from owners after every storm: it's never the leads. It's the first 90 seconds at the door.
I built the Knock & Close System to fix that — the exact script and closing sequence I've watched work for a decade. Opening it to my network first."
— Gracie Solano
What This Is Actually Costing You
You're not losing jobs to competitors. You're losing them at the door.
A rep who's never been trained might close 1 in 20 doors. A rep who knows the system closes 1 in 8. Same neighborhood, same leads, same gas money — the only difference is what happens once someone opens the door.
That's the gap on a $12,000 average job, per 40 doors knocked. Multiply it across your team, across a 90-day storm season.
This isn't a lead problem. It's a skill gap that never shows up as a line item — it just shows up as jobs that quietly go to someone else.
Why Door Knocking Is Still The Most Profitable Way To Sell Roofing
Door knocking isn't outdated. Bad door knocking is.
Paid Leads / Referrals
- High cost per lead, eaten before the job starts
- Split commissions with the middleman
- Slow conversion — days or weeks to close
Door Knocking Done Right
- Zero cost per lead — you own the pipeline
- Same-day close — signature at the door
- No middleman — full margin stays in-house
Most reps were just never taught how — they were told to "go knock" and left to lose jobs figuring it out. That's the gap this system closes.
The Framework
The Knock & Close System — 5 Stages
The Approach
Walk up so the homeowner doesn't decide 'no' before the rep speaks.
The Hook
An opener that gets past 'we're not interested.'
The Inspection Pivot
Turn a free inspection into more time on the property.
Objection Handling
Exact responses to 'I need to think about it,' 'send me a quote,' 'I already have someone.'
The Close
Get the signature at the door, not a callback that never comes.
What's Included
Everything your team needs to run this system
Owners / GMs
A repeatable training system for your whole team — not another pep talk.
Reps
The exact words to say at the door, so you close more without feeling pushy.
Why Listen To Gracie Solano
11 years inside ABC Supply.
11 years inside ABC Supply, working directly with roofing owners and sales teams through every storm season. She's seen what separates a crew that closes consistently from one that burns through leads and reps — and built that into this system.
Founding Cohort Pricing
Everything you get
- 6 training modules$497
- Live coaching calls$697
- Scripts + objection playbook$297
- Rep scorecard$147
- New Hire Fast-Start$197
- Total value$1,835
Founding Price
$697
(public price: $997)
Founding cohort capped at 25 seats. Enrollment closes Nov 15.
Try it with your team, risk-free
Go through the training and calls with your team. If you don't see a difference at the door, we'll refund your seat — or work 1:1 with your crew until you do.
Frequently Asked Questions
This price won't happen again.
You're seeing this because you're in Gracie's network — not on social media. Once this goes public, the price goes up and live access goes away.